Lean UX
Coaches & Mentors
DropRegion · Lessons from Lean UX · Jeff Gothelf with Josh Seiden

What Coaches/Mentors Can Learn from Lean UX

Coach Denise spent a full off-season redesigning her youth soccer team's entire training program around individual skill drills, convinced her players lost games because their individual ball-handling was weak. She built a twelve-week drill schedule, ordered new equipment, and restructured every practice around solo stations before running a single scrimmage under the new plan. The unstated assumption was that individual skill was the gap; what the team actually lacked was communication during transitions, something solo drills would never touch. Six weeks into the season, the team's record was worse than the year before, and two parents asked in a meeting why practices no longer included any team play at all. Denise had spent an entire off-season of planning and a full equipment budget on a program built around the wrong weakness, with half the season already gone and the players' confidence going with it by the time she noticed.

01 · The Book in One Minute

The whole book, compressed

01State The Diagnosis Behind Your
02Run A Short Trial Before
03Watch Performance And Ask Directly
04Revise The Program Based

This edition works through 4 core lessons — take them one at a time, not all at once.

02 · Where Are You Now?

What's different for your conditions

Tap whichever ones sound like you. Nothing here is sent or saved — it's just for your own noticing.

A coach or mentor's test subjects are people trusting them with real development time, so a wrong approach costs someone else's season, semester, or career stage, not just the coach's own.
Improvement in coaching often shows up slowly, making it tempting to keep a flawed approach running for months before any result proves it wrong.
The mentee or player may be reluctant to criticize the person guiding them, so their real reaction is often visible in performance, not in what they say.
Coaches often plan a full program in isolation, without another coach or mentor's outside eye checking the underlying diagnosis before it becomes months of sessions.
A coach's authority can discourage the very feedback needed, since the person being coached may assume the coach always knows best.

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03 · Core Lessons

The core lessons, applied to you

State The Diagnosis Behind Your

State the diagnosis behind your program before building the full plan

The idea

Every coaching program rests on a belief about what the real weakness or gap actually is. Naming that belief in one sentence before designing weeks of sessions around it shows exactly what the whole program is betting on.

What it looks like

A career mentor assumes a mentee's stalled promotions come from weak public speaking and spends months on presentation coaching, only to learn later the actual issue was that the mentee's manager didn't know about their work at all.

Try this

Before building your next program, write the one sentence naming what you believe the real gap is, then ask another coach or mentor to suggest an alternative explanation.

Run A Short Trial Before

Run a short trial before committing to the full program

The idea

A full twelve-week plan is not needed to learn whether a diagnosis is correct; one or two sessions built around the belief can test it far sooner and with far less wasted time.

What it looks like

A tutor builds an entire semester's curriculum around the assumption that a student struggles with reading comprehension, before ever running a single diagnostic session, and discovers in week eight that the real issue was untreated test anxiety.

Try this

Design one short session that specifically tests your diagnosis, and run it before committing the mentee or team to the full program.

Watch Performance And Ask Directly

Watch performance and ask directly, not just for polite agreement

The idea

A player or mentee nodding along in a session is not the same as evidence the approach is working. Watching real performance and asking pointed, specific questions surfaces the truth that general encouragement will not.

What it looks like

A coach asks the team if the new drills feel helpful and gets enthusiastic yeses, then reviews game film and finds the same transition breakdowns happening every match, unchanged.

Try this

After a trial session, ask one specific question about what felt hardest, and separately review actual performance before deciding whether the diagnosis held up.

Revise The Program Based

Revise the program based on what the trial actually revealed

The idea

The program designed before the season is a guess made without real performance data. When a short trial contradicts the original diagnosis, changing direction, even mid-season, serves the team or mentee far better than finishing a plan already shown to miss the real gap.

When the clusters compete

Stating the diagnosis with confidence can pull against staying open to a short trial revealing it's wrong: a coach who has announced a bold new philosophy to the team may resist evidence that contradicts it. Balance this by treating the trial as confirming or correcting the diagnosis, not as a referendum on the coach's competence, so the team benefits either way.

04 · Choose Your Priority

Name one thing, honestly

Which part of your current coaching or mentoring approach are you continuing because you already explained the philosophy behind it, rather than because performance has actually improved?


Good. Now look back at the "Try this" line under whichever lesson feels most connected to what you just wrote, and treat that as this week's actual assignment — not all 4 at once.

05 · Put It Into Practice

The practices from this edition

Before building your next program, write the one sentence naming what you believe the real gap is, then ask another coach or mentor to suggest an alternative explanation.
Design one short session that specifically tests your diagnosis, and run it before committing the mentee or team to the full program.
After a trial session, ask one specific question about what felt hardest, and separately review actual performance before deciding whether the diagnosis held up.

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06 · Small Experiment

Run this for seven days

After a trial session, ask one specific question about what felt hardest, and separately review actual performance before deciding whether the diagnosis held up.

07 · Remember This
If you remember only 4 things
01State The Diagnosis Behind Your. Every coaching program rests on a belief about what the real weakness or gap actually is.
02Run A Short Trial Before. A full twelve-week plan is not needed to learn whether a diagnosis is correct; one or two sessions built around the belief can test it far sooner and with far less wasted time.
03Watch Performance And Ask Directly. A player or mentee nodding along in a session is not the same as evidence the approach is working.
04Revise The Program Based. The program designed before the season is a guess made without real performance data.
08 · Your Next Step

What will you do differently because you read this?

Jeff Gothelf's Lean UX, aimed at product teams, offers coaches and mentors a way to test a diagnosis before an entire season rests on it.